Typography, Websites & Digital Materials for Small Businesses
One-Day Practical Training | VieKey Studio — 6–7 hours including the practical workshop. Also available as a half-day or modular in-house course.
Scope
A practical introduction to creating professional, consistent and readable digital materials for small businesses and professional-services firms.
The training explains how typography, layout, visual hierarchy and digital formats influence the way clients perceive a business. Participants learn how to apply professional design principles to websites, reports, proposals, presentations, PDFs and other digital materials—without needing to become graphic designers.
Agenda & Sessions
Session 1 — Fundamentals of Business Typography Fonts and typefaces • serif vs sans-serif • font selection • font sizes • line spacing • line length • hierarchy • readability • common typography mistakes
Session 2 — Layout & Visual Hierarchy Margins • whitespace • grids • alignment • headings • paragraphs • tables • callouts • information hierarchy • creating consistent visual systems
Session 3 — Typography for Websites Web typography • responsive design • HTML/CSS concepts • screen readability • navigation • landing pages • mobile considerations • accessibility
Session 4 — Professional Digital Materials Reports • proposals • presentations • PDF publications • email • digital brochures • templates • maintaining consistency across formats
Practical Workshop Participants review and redesign sample business materials using the principles covered during the day.
Skills You Will Develop
Typography and font selection • visual hierarchy • page composition • website typography • document design • digital publishing • template development • design consistency
After This Training, You Will Be Able To…
- Select appropriate fonts and typography for professional use.
- Structure information using effective visual hierarchy.
- Improve the appearance and readability of websites and business documents.
- Create consistent reports, presentations and digital materials.
- Identify and correct common typography and layout problems.
- Develop a simple visual system that can be applied across your business.
Keywords: Typography • Web Design • Digital Design • Business Documents • Websites • CSS • Layout • Visual Hierarchy • PDF • Presentations • Digital Publishing
